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Data Deletion Instructions

Last updated: April 5, 2026

1. Overview

WatEase ("we," "our," or "us") is committed to protecting your privacy and giving you control over your personal data. In accordance with Meta Platform policies, India's Digital Personal Data Protection Act 2023 (DPDPA), and the General Data Protection Regulation (GDPR) where applicable, you have the right to request deletion of the data we have collected about you through Instagram and Facebook Messenger integrations.

This page explains what data we collect, how to request its deletion, and what happens after you submit a request.

2. Data We Collect via Meta Platforms

When you interact with a business that uses WatEase through Instagram Direct Messages or Facebook Messenger, we may collect and store the following data:

2.1 Instagram Data

  • Instagram Scoped ID (IGSID): Your unique identifier within the business's Instagram account
  • Messages: Text messages, media (images, videos, audio), and story replies you send to the business
  • Reactions: Emoji reactions you add to messages
  • Conversation metadata: Timestamps, read receipts, and delivery status
  • Opt-in tokens: Recurring notification preferences, if you opted in

2.2 Facebook Messenger Data

  • Page-Scoped ID (PSID): Your unique identifier within the business's Facebook Page
  • Messages: Text messages, media attachments, and postback actions you send
  • Profile information: Name and profile picture as provided by Facebook
  • Conversation metadata: Timestamps, read receipts, and delivery status

2.3 WhatsApp Business Platform Data

  • WhatsApp Business Account ID (WABA ID): Identifier of the connected business account
  • Phone number ID + display number: The business phone number used for messaging
  • Inbound + outbound messages: Text, template, media (images, video, audio, documents), interactive button replies, and reactions exchanged with the business
  • Contact metadata: Customer phone numbers and WhatsApp profile names where shared by Meta
  • Webhook events: Delivery / read receipts, template approval status, quality-rating updates, account alerts received from Meta's webhook subscription
  • Facebook user_id of the connector: Captured during Embedded Signup so we can honor the Deauthorize and Data Deletion callbacks

Note: We do not collect your Facebook/Instagram/WhatsApp password, friend lists, posts, or any data beyond what is shared through direct messaging with the business.

3. How to Request Data Deletion

You can request deletion of your data through any of the following methods:

1Through Facebook or Instagram Settings (Automatic)

When you remove our app from your Facebook or Instagram account, Meta automatically sends us a data deletion request. Here's how:

For Facebook:

  1. Go to your Facebook Settings & Privacy > Settings
  2. Click Apps and Websites in the left sidebar
  3. Find WatEase in the list of active apps
  4. Click Remove next to WatEase
  5. Check the box for "Delete all posts, photos, and videos on Facebook that WatEase may have published on your behalf"
  6. Click Remove to confirm

For Instagram:

  1. Go to your Instagram Settings > Security > Apps and Websites
  2. Find WatEase under the Active tab
  3. Tap Remove next to WatEase
  4. Confirm the removal

For WhatsApp Business:

  1. Open Facebook > Settings & Privacy > Settings > Business Integrations
  2. Find WatEase in the list
  3. Click View and edit, then Remove
  4. Confirm the removal — Meta delivers a signed Deauthorize request to /api/v1/whatsapp/deauthorize-callback and (if you also asked for data deletion) a Data Deletion request to /api/v1/whatsapp/deletion-callback
  5. You can also disconnect from inside the app: Settings > Integrations > WhatsApp > Disconnect

After removal, Meta sends us a signed deletion request (HMAC-SHA256). We HMAC-verify, log an audit event, and respond with a confirmation_code + status URL. Cleanup runs asynchronously across all channels owned by your Facebook user_id (WhatsApp accounts, Instagram conversations, Messenger messages).

2Via Email (Manual Request)

Send an email to our data protection team with the subject line "Data Deletion Request":

To: support@watease.com

Subject: Data Deletion Request

Include:

  • Your Instagram username or Facebook profile link
  • The business name you interacted with
  • A brief description of your request

We will acknowledge your request within 48 hours. Complete deletion is processed within 30 days.

3Contact Us Directly

You can also reach us through the following channels:

4. What Happens After You Request Deletion

1

Request Received

We receive your deletion request (either automatically from Meta or via email). You receive a confirmation code and a status tracking URL.

2

Data Processing (within 30 days)

We identify and delete all data associated with your Instagram/Facebook account, including:

  • All direct messages and media files
  • Conversation records and metadata
  • Notification opt-in tokens
  • Response feedback data
  • Your profile association with the business
3

Completion

Once deletion is complete, the status page will update to "Completed". Your data is permanently removed from our active systems.

!

Backup Retention

Encrypted backups may retain your data for up to 30 days after deletion, after which they are permanently purged. This is standard practice to protect against accidental data loss.

5. Check Your Deletion Request Status

If you received a confirmation code after requesting deletion, you can check the status of your request:

Instagram Data Deletion

Use your confirmation code to check status:

https://watease.com/api/v1/instagram/deletion-status?code=<YOUR_CONFIRMATION_CODE>

Facebook Messenger Data Deletion

Use your confirmation code to check status:

https://watease.com/api/v1/facebook/deletion-status?code=<YOUR_CONFIRMATION_CODE>

6. Data We May Retain

In certain cases, we may retain limited data even after a deletion request, as permitted by law:

  • Legal obligations: Data required by law for tax, accounting, or regulatory compliance (e.g., transaction records under the Companies Act, 2013)
  • Fraud prevention: Data necessary to protect against fraud, enforce our terms, or pursue legal claims
  • Aggregated analytics: Anonymised, non-identifiable statistical data that cannot be traced back to you

If any of the above applies, we will provide a clear explanation of the reason when responding to your deletion request.

7. Your Rights

In addition to data deletion, you have the following rights regarding your personal data:

  • Right to Access: Request a copy of the data we hold about you
  • Right to Rectification: Request correction of inaccurate data
  • Right to Restriction: Request that we limit how we process your data
  • Right to Portability: Request your data in a machine-readable format
  • Right to Object: Object to processing of your data in certain circumstances

To exercise any of these rights, contact us at support@watease.com.

8. Contact Information

WatEase Research Labs Private Limited

We aim to respond to all data-related requests within 48 hours and complete deletion within 30 days of the request.

9. Related Policies

Questions about data deletion

How do I delete my data from WatEase?

You can delete your data three ways: (1) email support@watease.com from the address linked to your account, (2) use the in-app "Delete my account" option in Settings, or (3) for Instagram/Facebook accounts connected via Meta, remove the WatEase app from your Meta settings — this triggers the Meta data-deletion callback and we erase the linked records automatically. Method 3 is required by Meta Platform Policy.

How long does WatEase take to delete my data?

Production data is deleted within 30 days of the request. Backups containing your data are deleted within an additional 30 days as our backup-retention window expires. You receive a confirmation email once the production deletion completes.

What happens to my Instagram and Facebook data when I remove WatEase from Meta?

Meta sends WatEase a signed data-deletion callback (HMAC-SHA256 verified against the app secret). On receipt we asynchronously delete all records tied to that Meta user ID across our database, search index, and event log. The callback URL returns a confirmation_code and status_url so Meta can verify the deletion status.

Can I check the status of my deletion request?

Yes. Every deletion request receives a unique confirmation_code; you can check status at https://watease.com/data-deletion/status?code=YOUR_CODE. The status moves from "queued" to "processing" to "complete" as the request flows through our deletion pipeline.

Is the deletion permanent? Can I recover the account later?

Production deletion is permanent after the 30-day window — accounts, orders, customer records, and messages cannot be recovered. If you reactivate by signing up again, you start from a clean slate. If you change your mind in the first 30 days, email support@watease.com and we can pause the deletion before it cascades to backups.

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