One window into your whole business
Sell in chat, answer every channel from one inbox, and see what your marketing actually earned — without switching apps.
Choosing a WhatsApp platform for your business?
WatEase is an India-first alternative to WATI, Interakt, AiSensy and the other WhatsApp Business API platforms — with a UPI storefront, GST-compliant invoicing and an AI ordering agent built in, INR pricing, and 0% markup on WhatsApp messages. Here is how we compare, vendor by vendor.
- WatEase vs WATIShared-inbox-first, USD-pricedGlobal WhatsApp Business API platform best known for shared-inbox UX and team automation. USD-priced — no native UPI checkout or GST invoicing.See the full comparison
- WatEase vs InteraktHaptik-owned, India-focusedJio-Haptik-owned WhatsApp commerce platform with strong conversational AI. INR-priced; bundled AI marketing (MMM, budget optimiser) is not part of the stack.See the full comparison
- WatEase vs AiSensyBroadcast-first, MSME-pricedIndia-built WhatsApp broadcast + automation platform popular with MSMEs for its affordable entry pricing. Catalog/storefront and bundled AI marketing are not the focus.See the full comparison
- WatEase vs GallaboxIndia team-inbox + no-code chatbotIndia-built WhatsApp Business platform focused on team-inbox + a strong no-code chatbot builder. INR-priced; commerce backend and bundled AI marketing engine are not the focus.See the full comparison
- WatEase vs ZokoGlobal Shopify-paired WhatsApp commerceGlobal WhatsApp commerce platform with strong Shopify integration and a mature commerce backend. USD-priced; less India-native (UPI/GST/Hindi/India residency are not the defaults).See the full comparison
- WatEase vs GupshupEnterprise CPaaS, developer-firstOne of the largest global conversational-messaging / CPaaS providers and a Meta-approved BSP, strong on developer APIs and enterprise messaging scale. Priced and built for enterprise/developer teams; native commerce storefront, GST invoicing, and a bundled AI marketing engine are not the focus.See the full comparison
Running campaigns? See the WhatsApp marketing platform for India · New to the ecosystem? WhatsApp Business Platform, explained
Optimising for AI-driven marketing? See the smartest AI WhatsApp marketing platform →
Looking for a WhatsApp free trial? See how WatEase compares to trial-first platforms →
What does a WhatsApp message really cost you?
Meta publishes its India WhatsApp rates — ₹0.8631 per marketing conversation and ₹0.115 per utility message, with GST on top. Many platforms resell those same messages with 20–25% added, and the markup is easy to miss because it hides inside the per-message rate. WatEase passes messages through at exactly Meta’s rate: 0% markup, on every plan.
A typical platform
- Platform plantypical entry plan with commerce
- ₹2,799
- 3,000 marketing messagesat ₹1.0357 — Meta's rate + 20%
- ₹3,107.16
- 5,000 utility messagesat ₹0.138 — Meta's rate + 20%
- ₹690
- Monthly total (before GST)
- ₹6,596.16
The same month on WatEase
- Growth planevery price is published
- ₹1,999
- 3,000 marketing messagesat ₹0.8631 — Meta's exact rate
- ₹2,589.30
- 5,000 utility messagesat ₹0.115 — Meta's exact rate
- ₹575
- Monthly total (before GST)
- ₹5,163.30
₹1,432.86 less every month — about 22% lowerand the gap grows with every broadcast you send.
Illustrative month: 3,000 marketing + 5,000 utility conversations; GST applies equally on both sides and is excluded. Meta’s India rates from Meta’s published price list, verified 2026-08-25. Typical-platform figures are illustrative of common entry plans and the 20–25% rate markups in this category — before you sign anywhere, ask for the per-message rate card and compare it with Meta’s.
Every WatEase price is public — see the full pricing page. No setup fee, cancel anytime.
Get Started in 3 Simple Steps
Launch your WhatsApp store quickly and start selling to your customers
Create Your Store
Enter your business name and WhatsApp number. Your store is live in under 5 minutes.
Add Your Products
Upload products one by one or bulk import from Excel. Add photos, prices, and variants.
Share & Sell
Share your WhatsApp store link with customers. Every order and payment is tracked automatically.
Everything You Need to Grow
From catalog to checkout, analytics to automation — one platform to run your entire WhatsApp business.
Turn every WhatsApp chat into a sale
WhatsApp Commerce
Your customers already message you on WhatsApp. Now they can browse your products, place orders, and pay — without ever leaving the chat.
- Interactive product catalogs shared via WhatsApp
- One-click checkout links in chat
- Automated order confirmations and shipping updates
- Broadcast promotions to segmented customer lists
Share your entire catalog in one tap
Smart Product Catalog
Create a beautiful, searchable product catalog that syncs across WhatsApp, web, and your dashboard. Add products one by one or bulk import hundreds in seconds.
- Bulk upload products via CSV or Excel
- Variant management (size, color, quantity)
- Real-time inventory tracking with low-stock alerts
- Category and tag-based organization
Get paid instantly — UPI, cards, or COD
Seamless Payments
Accept payments through UPI, credit/debit cards, net banking, wallets, and cash on delivery. Settlement within 24 hours with detailed reconciliation.
- Razorpay, PhonePe, and more gateways
- UPI deep-link payments in WhatsApp
- Automated payment reminders for pending orders
- Detailed financial reports and GST invoicing
Know exactly what sells and why
Actionable Analytics
Track every metric that matters — from daily sales trends to customer lifetime value. Export reports, set targets, and monitor performance in real time.
- 50+ metrics across sales, orders, and customers
- Customizable date ranges and comparison views
- Export to Excel/PDF for accounting
- Revenue forecasting and trend analysis
Send 1,000 messages while you sleep
Smart Automation
Automate repetitive tasks — order confirmations, shipping notifications, payment reminders, and follow-ups run on autopilot while you focus on growing.
- Rule-based message triggers
- Abandoned cart recovery sequences
- Post-purchase feedback collection
- Scheduled broadcasts and drip campaigns
Turn one-time buyers into repeat customers
Customer 360°
A complete CRM built for WhatsApp commerce. See every interaction, purchase, and support ticket in one unified timeline per customer.
- Unified customer profiles with order history
- Smart segmentation by behavior and value
- Loyalty program and rewards tracking
- Customer lifetime value analytics
Sell inside the chat — catalog to paid order, no website.
A WhatsApp storefront with catalog, cart, UPI checkout, and a GST invoice on every order — the whole purchase happens in the conversation.
- Catalog & storefront in chat
- UPI checkout (Razorpay / PhonePe / Paytm)
- Automatic GST invoices
- COD confirm & delivery updates
Hire an AI team, not a chatbot
WatEase AI agents are built from 21 ready-made agent templates — customer support, order-taking, appointment booking, sales qualification and more. Each agent is trained on your own catalog and knowledge base, answers on the channel you assign it — WhatsApp, Instagram, Facebook Messenger or your website chat — and hands the conversation to a human the moment one is needed.
+18 more templates — restaurant ordering, clinic & healthcare, real estate, win-back, VIP concierge and more.
- 21 ready-made agent templates — support, sales, ordering, booking and more
- A different agent on every channel — or one agent for all of them
- Trained on your catalog and knowledge base, so answers are yours, not generic
- Hands the conversation to a human the moment one is needed — with full context
The marketing measurement suite behind the agents is in early access.
Built for Every Industry
WatEase adapts to your business, no matter what you sell or who you serve
Sell More, Manage Less
Turn WhatsApp into your primary sales channel. Share catalogs, take orders, and process payments — all in the chat your customers already use.
- Share product catalogs directly on WhatsApp
- Automated order tracking and shipping updates
- Inventory sync across online and offline channels
- Customer segmentation for targeted promotions
- COD and prepaid payment options
Promises we keep on every plan
No cohorts, no waiting list, no tier you have to reach first. Everything below holds from the day you sign up, on the cheapest plan we sell. We publish these here rather than in a contract annexe because they are the things Indian operators actually get burned on — a setup fee that appears after the demo, a 20–25% margin quietly added to Meta’s message rates, an annual lock-in that outlives the results, or an export that is refused on the way out.
Onboarding by a human, on every plan
A specialist sets up your WhatsApp number, catalog and first automations with you over a call — included on every plan, with no setup fee and no onboarding tier to upgrade into.
We build what customers ask for
Custom feature requests are part of the product process, not an enterprise-only escape hatch. We publish what shipped each quarter so you can check the record.
Price you can plan around
Published INR pricing, month-to-month billing, and at least 30 days notice before any increase to your recurring plan fee. Cancel from your settings whenever you want.
India-first, by construction
UPI checkout, GST-compliant invoicing, DPDPA-aligned data handling, Hindi support, Razorpay/PhonePe/Paytm rails — all of these are core, not feature flags.
White-glove migration
We migrate your existing Tally/Marg/Shopify/WooCommerce catalog and customer list ourselves — you do not run a CSV import. No data loss, no double-entry month.
No lock-in, ever
Cancel any time and take a full export of your customer list, conversation history, order data, and template library in standard formats. We never gate your data.
Plans start at ₹1,499/month with 0% markup on WhatsApp messages. See what each plan includes.
Built in the open
Why do Indian businesses trust WatEase?
Because every claim on this page is one you can verify yourself: a money-back guarantee in the Terms, message rates you can check against Meta’s own price list, data hosted in India, and a published measurement methodology.
14-day money-back guarantee
Start on any paid plan. If WatEase is not right for your business, ask for your first subscription payment back within 14 days — written into our Terms, not a support-desk favour.
How the guarantee works →Meta's rate is your rate
0% markup on WhatsApp messages: marketing ₹0.8631, utility ₹0.115 per message in India, service replies free — the same numbers Meta publishes, passed through unchanged (GST applies on top).
Check the rate card →Your data stays in India
WatEase is hosted in India and aligned with the DPDPA 2023 — customer conversations, orders, and payment records never leave the country.
Read the privacy policy →We publish how we measure
Attribution methodology, lift testing, and credible intervals for the AI marketing engine are documented in the open — so any number it reports to you can be checked against the method.
See the research →These commitments are part of how we build. Read all our product principles →
One plan. Your whole business on WhatsApp.
Inbox, campaigns, contacts, ads and GST billing in one plan. Add automation and AI agents when you need them. Others sell each piece separately — and it adds up fast.
Full-speed sending on every plan — up to 1,000 messages/second. We never throttle it. Others cap cheaper plans at just 40/sec — 25× slower to clear a big broadcast.
Starter
Get your business on WhatsApp.
+ 18% GST · 1 seat
7,500 template messages/mo
Billed at Meta's rate (₹0.8631/marketing msg) — 0% markup. Service replies in the 24h window are free & uncounted.
Your cost ₹6,473 · a typical provider (₹1.03/msg) ₹7,725 — +₹1,252 markup you'd pay elsewhere
Includes
- Official WhatsApp Business API + green tick
- Shared team inbox
- Broadcasts & campaigns
- Approved message templates
- 0% markup on Meta rates
One-time setup: ₹2,000 · charged once at onboarding
Growth
Run your whole business on WhatsApp.
+ 18% GST · 3 seats
25,000 template messages/mo
Billed at Meta's rate (₹0.8631/marketing msg) — 0% markup. Service replies in the 24h window are free & uncounted.
Your cost ₹21,578 · a typical provider (₹1.03/msg) ₹25,750 — +₹4,173 markup you'd pay elsewhere
Includes
- Everything in Starter, plus:
- Unlimited broadcasts & campaigns
- Scheduled sends, timed to the minute
- Smart segmentation & tags
- Broadcast analytics & reports
- Cost preview before every send
Add-ons · charged separately
- AI Agents₹2,999/mo
- Chatbot(automation + flows)₹1,499/mo
- CRM(pipelines + lead scoring)₹1,499/mo
- Team member₹699/seat
- Extra template messages₹999/25k
- Instagram DM inbox₹799/mo
- Messenger inbox₹499/mo
One-time setup: ₹2,000 · charged once at onboarding
Pro
Automate, sell & scale.
+ 18% GST · 10 seats
50,000 template messages/mo
Billed at Meta's rate (₹0.8631/marketing msg) — 0% markup. Service replies in the 24h window are free & uncounted.
Your cost ₹43,155 · a typical provider (₹1.03/msg) ₹51,500 — +₹8,345 markup you'd pay elsewhere
Includes
- Everything in Growth, plus:
- Instagram DM + Messenger inbox
- A/B testing & campaign experiments
- Drip campaigns & retargeting
- Carousel & interactive templates
- 10,000 contacts with tags & segments
- Revenue & ROI analytics
- Full REST API + webhooks
Add-ons · charged separately
- AI Agents₹2,999/mo
- Chatbot(automation + flows)₹1,499/mo
- CRM(pipelines + lead scoring)₹1,499/mo
- Team member₹699/seat
- Extra template messages₹999/25k
- Click-to-WhatsApp ads(Meta ads + attribution)₹2,999/mo
One-time setup: ₹2,000 · charged once at onboarding
Enterprise
Scale, control & compliance.
Unlimited messages
Still at Meta's rate (₹0.8631/marketing msg) — 0% markup. Service replies in the 24h window are free & uncounted.
Includes
- Everything in Pro, plus:
- Unlimited agents
- Multi-number / WABA management
- Dedicated account manager
- Priority green-tick & verification
- SSO / SAML + audit logs
- Custom integrations & API limits
- 99.9% uptime SLA · 24×7 support
- Data residency (IN / US)
One-time setup: ₹2,000 · charged once at onboarding
Included free on every plan
Guided onboarding
A real person sets up your store, catalog, and automations with you as part of your one-time setup.
Business verification support
We help you apply for WhatsApp Business API access and Meta Business (green-tick) verification.
Migration assistance
Moving from another platform? We help import your contacts, templates, and catalog.
Frequently Asked Questions
Everything you need to know about WatEase
Built on the rails Indian businesses already trust
Your storefront, inbox and payments — live on WhatsApp today.
Connect your WhatsApp Business number, publish a catalog, and take your first paid order inside the chat. Guided onboarding is included on every plan, WhatsApp messages pass through at Meta’s rate with 0% markup, and billing stays month-to-month.