Free WhatsApp Message Templates for Indian Businesses
This is a free library of copy-ready WhatsApp message templates written for Indian businesses — order confirmations, UPI payment reminders, delivery updates, abandoned-cart recovery, and festival greetings for Diwali, Holi, Eid, Onam, Pongal, Ganesh Chaturthi, Durga Puja, and more. Every template uses standard {{placeholders}} like {{name}}, {{order_id}}, and {{upi_link}}, so you can paste it into any WhatsApp Business API platform and submit it to Meta for approval as-is.
The copy here is written the way Indian SMBs actually talk to customers: a natural Hindi-English mix where it fits (“Happy Diwali! {{name}} ji”), regional greetings for Onam and Pongal that national template libraries skip entirely, and an honest tone that follows Meta’s template etiquette — opt-in assumed, an opt-out hint on every promotional message, and no spammy all-caps. That matters because template approval and your WhatsApp quality rating both depend on it: messages that respect the customer get approved faster, get blocked less, and keep your messaging limits growing.
Commerce templates cover the transactional backbone of selling on WhatsApp — confirmations, COD verification, UPI payment requests, GST invoices, tracking updates, and reorder reminders — most of which qualify for Meta’s cheaper Utility category. Festival templates give you a greeting, a sale promo, and a store-hours message for each of the ten biggest Indian festivals, including regional ones like Onam, Pongal, and Durga Puja that national template libraries skip entirely.
The rest of the library is organised by industry, because the message a lender sends is nothing like the one a shop sends. Finance templates cover the lending and banking lifecycle — EMI and credit-card reminders, loan approvals, fraud alerts that never ask for an OTP, insurance renewals, and SIP bounce recovery. Industry starter packs bundle the day-to-day messages a retail store, salon, coaching class, or clinic sends every week.
Every page states which Meta billing category the templates fall under and what that costs, lists what each {{placeholder}} means, and answers the compliance questions that actually block approval — so you can go from blank screen to approved template in minutes, not days.
Commerce & Order Messages
Order confirmations, payment reminders, delivery updates, and cart-recovery messages — the transactional backbone of WhatsApp selling.
Order Confirmation WhatsApp Templates
An order confirmation message tells the customer their order is received, what they bought, what they paid, and what happens next — sent within seconds of checkout. On WhatsApp these messages see 95%+ open rates and cut "did my order go through?" support queries dramatically. Use a Utility-category template so it costs a fraction of a marketing message.
6 templatesPayment Reminder WhatsApp Templates (with UPI Links)
A payment reminder on WhatsApp pairs a polite nudge with a tap-to-pay UPI link, so the customer can clear the due in under ten seconds without leaving the chat. Indian businesses recover dues 2–3x faster on WhatsApp than over email or SMS because the UPI deep link removes every step between "I should pay" and "paid". Send the first reminder gently, escalate tone only after the due date.
6 templatesCOD Confirmation WhatsApp Templates
A COD confirmation message asks the customer to verify a cash-on-delivery order before you ship it — typically with a one-tap YES/NO reply. This single message is the highest-ROI automation in Indian e-commerce: verified-COD flows cut RTO (return-to-origin) losses by 20–40% by filtering out accidental and fraudulent orders before courier costs are spent.
5 templatesDelivery Update WhatsApp Templates
Delivery update messages tell the customer where their order is — shipped, out for delivery, delivered, or delayed — with a live tracking link in the chat. Proactive WhatsApp tracking updates cut "where is my order?" tickets by half or more, and the out-for-delivery message alone meaningfully reduces failed delivery attempts.
6 templatesAbandoned Cart WhatsApp Templates
An abandoned-cart message reminds a shopper about items they left at checkout, with a one-tap link back to their cart. WhatsApp cart-recovery messages convert at 15–25% in India — several times email's rate — because the reminder lands where the customer already chats. Send the first one within an hour, while intent is still warm.
6 templatesFestival Sale Announcement WhatsApp Templates
A festival sale announcement broadcasts your festive offer — discount, dates, and a shop link — to opted-in customers ahead of the festival rush. In India, the Diwali-to-New-Year window drives 30–40% of annual retail revenue for many SMBs, and WhatsApp broadcasts are the highest-converting channel to announce it. Send early access to loyal customers first, then the wide broadcast.
5 templatesRestaurant Menu WhatsApp Templates
Restaurant menu messages share your daily menu, specials, and order link directly in the customer's WhatsApp — turning the chat into a zero-commission ordering channel. Restaurants using WhatsApp menus keep the 18–30% margin that aggregator apps take, and regulars reorder in two taps from the chat history.
6 templatesNew Arrival Announcement WhatsApp Templates
A new-arrival announcement tells opted-in customers about fresh stock or a new collection, with photos and a shop link in the same message. On WhatsApp these launches get seen within minutes — ideal for limited drops — and segmenting by past purchase ("new kurtis for saree buyers") doubles conversion versus blasting everyone.
5 templatesCustomer Feedback Request WhatsApp Templates
A feedback request asks the customer to rate their purchase or experience, right inside WhatsApp where replying takes one tap. Feedback requests on WhatsApp see 30–40% response rates versus low single digits for email surveys — and an unhappy reply lands with you privately instead of as a public one-star review.
5 templatesRepeat Order Reminder WhatsApp Templates
A repeat-order reminder nudges customers to reorder a consumable product just before it runs out, or win back customers who have gone quiet. Acquiring a new customer costs 5–7x more than reactivating an old one, and a well-timed "time to restock?" message on WhatsApp converts at 10–20% because it arrives exactly when the need resurfaces.
5 templatesUPI Payment Request WhatsApp Templates
A UPI payment request is a WhatsApp message that asks a customer to pay a specific amount and carries a tap-to-pay UPI link, so the payment happens inside the chat in seconds. It is the fastest way an Indian business gets paid: no invoice email, no bank details typed by hand, no "send me your QR" back-and-forth. Send it the moment an amount becomes payable, and pair it with an automatic receipt when the money lands.
5 templatesGST Invoice WhatsApp Templates
A GST invoice message delivers a tax-compliant invoice PDF to the customer on WhatsApp, with the taxable value, the CGST/SGST or IGST split, and both GSTINs on the document itself. For Indian B2B sellers this closes the most tedious loop in the business: buyers stop emailing "please send the GST invoice", and the whole purchase record lives in one searchable chat thread. The message delivers the invoice — it does not file anything with the GST portal.
5 templatesRTO Reduction WhatsApp Templates
RTO reduction templates are the WhatsApp messages that stop a cash-on-delivery order from coming back to you unsold — address confirmation, COD verification, a prepaid nudge, and a delivery-day reminder. Return-to-origin commonly runs 25–35% on unverified COD orders in India, and every RTO costs you forward shipping, reverse shipping, and the packaging, on an order that earned nothing. These four messages attack each failure cause in turn.
5 templatesOrder Tracking WhatsApp Templates
An order tracking message tells the customer exactly where their parcel is and gives them a live tracking link inside the chat, without making them log in to anything. Proactive tracking updates are the cheapest support you will ever buy: they remove the "where is my order?" message before the customer thinks to send it. Send on real events only — shipped, out for delivery, delivered, and exceptions.
5 templatesPrice Drop Alert WhatsApp Templates
A price drop alert tells a customer that something they looked at, saved, or left in their cart is now cheaper, with a direct link to buy it. It converts unusually well because it reaches people who have already decided they want the item — the only thing that was ever in the way was price. Send it only to genuinely interested customers, and only on a genuine drop.
5 templatesCross-Sell WhatsApp Templates
A cross-sell message recommends a product that complements something the customer already bought — a case for the phone, a cleaner for the shoes, chutney for the dosa batter. It works on WhatsApp because you are messaging someone who has already trusted you with money, and the recommendation is genuinely useful rather than a cold pitch. Send it after delivery, not before.
5 templatesUpsell WhatsApp Templates
An upsell message offers the customer a better, larger, or longer version of what they are already buying — the bigger pack, the premium variant, the annual plan instead of monthly. On WhatsApp the highest-converting moment is right at order confirmation, while the wallet is still open and the decision is still warm. Frame it as value, and always let them keep what they chose.
5 templatesProduct Launch WhatsApp Templates
A product launch message announces something new to opted-in customers, with an image, the price, and a link to buy. WhatsApp suits launches better than email because the message is seen within minutes rather than hours, which is what makes limited drops and first-batch pre-orders actually work. Warm your best customers up first, then go wide.
5 templatesLoyalty Program WhatsApp Templates
Loyalty program messages tell customers what they have earned, what it is worth, and what they need to do to use it — points balances, tier upgrades, and expiry warnings. They work because they are not really promotions: you are telling someone about money they already own. WhatsApp beats an app for this, because there is no app to download and no password to remember.
5 templatesBirthday Offer WhatsApp Templates
A birthday message wishes the customer well and, usually, gives them something — a discount, a free add-on, a small gift on their next visit. It is among the highest-response messages a business sends all year, because it is one of the very few that is genuinely about the customer rather than about you. Lead with the wish; make the offer secondary.
5 templatesReferral Program WhatsApp Templates
A referral message asks a happy customer to introduce a friend, and gives both sides a reason to say yes. WhatsApp is the natural home for this: the customer forwards your message into a family or friends group in two taps, which is exactly how word of mouth already travels in India. Ask only customers who have just told you they are happy.
5 templates
Indian Festival Templates
Greeting, sale, and store-hours templates for Diwali, Holi, Eid, Onam, Pongal, Durga Puja, and every major Indian festival — including the regional ones most platforms skip.
Diwali WhatsApp Templates
Diwali WhatsApp templates cover the three messages every Indian business needs for the festive season: a warm greeting to customers, a Diwali sale promotion, and updated store hours. Diwali drives the single biggest spending wave of the Indian year, and a greeting sent on Dhanteras or Diwali morning — before the sale pitch — is what keeps customers reading your offers.
6 templatesHoli WhatsApp Templates
Holi WhatsApp templates give you a colourful customer greeting, a Holi sale promo, and a store-hours notice for the festival of colours. Holi is a high-energy, informal festival — messages can be playful in a way Diwali messages cannot — and the days before it drive strong sales in sweets, snacks, colours, white clothing, and skin-care.
5 templatesRaksha Bandhan WhatsApp Templates
Raksha Bandhan WhatsApp templates cover the sibling-festival essentials: a warm greeting, rakhi and gift promotions, and the all-important shipping-deadline reminder. Rakhi is India's biggest brother-sister gifting moment, and because so many siblings live in different cities, "order by X date for delivery before Rakhi" messages convert exceptionally well.
5 templatesNavratri WhatsApp Templates
Navratri WhatsApp templates span the nine-night festival: a Day-1 greeting, colour-of-the-day promotions, garba-event messages, vrat (fasting) menus, and Dussehra finale offers. Navratri is unique because it gives you nine consecutive, culturally legitimate reasons to message — the daily colour tradition alone powers a week of fashion and accessories sales in Gujarat, Maharashtra, and beyond.
6 templatesEid WhatsApp Templates
Eid WhatsApp templates cover Ramadan and both Eids: an Eid Mubarak greeting, Ramadan/Eid sale promos, iftar-friendly store hours, and Chand Raat last-minute offers. Eid shopping concentrates into the final days of Ramadan — Chand Raat (the night the moon is sighted) is one of Indian retail's biggest single nights, and WhatsApp is the fastest way to reach customers in those hours.
5 templatesChristmas & New Year WhatsApp Templates
Christmas and New Year WhatsApp templates carry your business through the year-end stretch: Christmas greetings, year-end sale promos, holiday store hours, and New Year wishes. In India this window doubles as clearance season — "year-end sale" is a shopping event in its own right — and a thoughtful 1st-January wish starts the new year's customer relationship on the right note.
6 templatesOnam WhatsApp Templates
Onam WhatsApp templates serve Kerala's biggest festival: an Onam Ashamsakal greeting, Onam sale promos, sadhya pre-order messages, and Thiruvonam store hours. Onam drives a state-wide spending surge — from kasavu sarees to gold to the great sadhya feast — and almost no national platform ships ready-made Onam templates, leaving Kerala businesses to write their own.
5 templatesPongal WhatsApp Templates
Pongal WhatsApp templates cover Tamil Nadu's harvest festival across its four days: a Pongal Vazhthukkal greeting, Pongal sale promos, festive menu messages, and store-hours notices through Bhogi, Thai Pongal, Mattu Pongal, and Kaanum Pongal. Pongal kicks off the auspicious Tamil month of Thai — "Thai piranthal vazhi pirakkum" — making it a major buying window that generic template libraries completely skip.
5 templatesGanesh Chaturthi WhatsApp Templates
Ganesh Chaturthi WhatsApp templates cover the ten-day festival beloved across Maharashtra and beyond: a Ganpati Bappa Morya greeting, festive sale promos, modak and prasad pre-orders, and visarjan-day store notices. The festival's welcome-Bappa-home tradition drives huge spending on decor, sweets, flowers, and eco-friendly idols — with strong local, same-day delivery demand.
5 templatesDurga Puja WhatsApp Templates
Durga Puja WhatsApp templates serve Bengal's grandest festival: Subho Sasthi and Subho Bijoya greetings, Pujo sale promos, pandal-hopping-hours notices, and Bijoya Dashami messages. Pujo shopping is a season of its own — new clothes for every family member across five days — and ends with Bijoya greetings, a post-festival courtesy ritual that businesses are genuinely expected to join.
6 templates
Industry Starter Packs
Ready-made message sets for retail stores, salons, coaching classes, and clinics — covering the day-to-day flows each business actually sends.
Retail Store WhatsApp Templates
Retail store WhatsApp templates cover the messages a shop sends every week: welcome messages for new customers, new-stock alerts, offer broadcasts, digital bills, and loyalty updates. For an Indian kirana, boutique, or electronics shop, WhatsApp replaces the old SMS blast and the paper bill in one move — at near-zero cost per regular customer.
6 templatesSalon & Spa WhatsApp Templates
Salon and spa WhatsApp templates handle the appointment lifecycle end to end: booking confirmations, day-before reminders, post-service feedback, rebooking nudges, and birthday offers. No-shows are the biggest profit leak in the salon business, and a simple WhatsApp reminder with a one-tap reschedule option cuts them by 30–40%.
6 templatesCoaching Classes WhatsApp Templates
Coaching class WhatsApp templates cover the institute's core flows: admission-inquiry follow-ups, fee reminders with UPI links, class schedules, test results, and parent updates. Indian parents already live on WhatsApp — circulars sent there get read within minutes, and fee reminders with a tap-to-pay UPI link collect days faster than diary notes ever did.
6 templatesClinic & Pharmacy WhatsApp Templates
Clinic and pharmacy WhatsApp templates cover the patient journey: appointment confirmations and reminders, prescription-refill alerts, report-ready notices, and medicine-order confirmations. Appointment reminders alone cut clinic no-shows sharply, and refill reminders quietly become a pharmacy's most dependable repeat-revenue engine — all in messages patients actually read.
6 templates
Finance, Banking & Lending
EMI and credit-card reminders, loan approvals, fraud alerts, and account updates — with UPI pay-now links so the customer clears a due without leaving the chat.
Loan EMI Reminder WhatsApp Templates
A loan EMI reminder is a message telling a borrower that their monthly instalment is due, with the amount, the date, and a tap-to-pay UPI link so they can clear it immediately. WhatsApp works far better than SMS or a call for this because the borrower can actually act on it in the same breath — and because a polite, private reminder preserves the relationship in a way a collections call does not. Send one before the due date, one on it, and one after.
6 templatesCredit Card Payment Reminder WhatsApp Templates
A credit card payment reminder tells the cardholder their statement is due, how much is owed, and what the minimum is — with a link to pay. The message that actually changes behaviour is the one that explains the cost of paying only the minimum, because most cardholders who revolve a balance have never seen that number stated plainly. Never include the full card number in any message.
5 templatesLoan Approval WhatsApp Templates
A loan approval message tells an applicant their loan is sanctioned, with the amount, the rate, the tenure, and what happens next. Speed is the whole product here: applicants who have been waiting anxiously often choose the lender who told them first, and WhatsApp gets the news to them in seconds rather than a letter or an email they may not open. Always state the next step — an approval with no instruction just creates another phone call.
5 templatesLoan Offer WhatsApp Templates
A loan offer message presents a pre-approved or pre-qualified credit offer to a customer, with the amount, the rate, and a one-tap way to accept. These are promotional messages and must be treated as such: they require marketing opt-in, they cost the Marketing rate, and — most importantly — they must never overstate what is actually approved. "Pre-approved subject to verification" is the honest phrasing, and it is the one that survives regulatory scrutiny.
5 templatesFraud Alert WhatsApp Templates
A fraud alert warns a customer about a suspicious transaction and gives them a way to confirm or block it fast. The paradox of this message is that fraudsters send messages that look exactly like it — so a real fraud alert must be built to be distinguishable from a fake one. That means: never ask for an OTP, never ask for a PIN, never include a link that asks for credentials, and say so explicitly inside the message itself.
5 templatesAccount Update WhatsApp Templates
Account update messages tell a customer that something about their account has changed — KYC is due, a statement is ready, a nominee was added, contact details were altered. Their real job is security: a customer who is told immediately that their registered mobile number was changed is a customer who can stop an account takeover in progress. Send these on the change, not in a monthly digest.
5 templatesDeposit Received WhatsApp Templates
A deposit received message confirms that money has landed — a payment, a salary credit, a fixed deposit booking, a refund. It is the simplest message in finance and one of the most valued, because the alternative is a customer refreshing their banking app in mild anxiety. Send it the moment the credit clears, with the reference number, and the "did it go through?" call never happens.
5 templatesLate Fee Reminder WhatsApp Templates
A late fee reminder tells a customer that a payment is overdue, what the late charge is, and what it will cost if it stays unpaid. The tone decides whether it works. Threats produce blocks and complaints; a clear statement of the arithmetic, plus a genuine offer to talk, recovers more money and keeps the customer. Always give them a way to pay in the same message.
5 templatesInsurance Renewal Reminder WhatsApp Templates
An insurance renewal reminder tells the policyholder their cover is about to lapse, what it costs to renew, and what they lose if they do not. Lapse is rarely a decision — it is usually just forgetting, which makes this one of the highest-return messages an insurer can automate. Say plainly what happens on the day cover ends; that sentence is what gets the premium paid.
5 templatesMutual Fund SIP Reminder WhatsApp Templates
A SIP reminder tells an investor that their systematic investment instalment is due or has been debited, and — when a mandate fails — gets it back on track before a month is missed. The message that matters most is the bounce recovery, because a skipped SIP is not just one missed instalment; it is the moment many investors quietly stop investing altogether. Never predict returns in any of these.
5 templates
Healthcare & Clinics
Appointment reminders, prescription refills, report-ready alerts, and bill payments for clinics, hospitals, diagnostics labs, and pharmacies.
Doctor Appointment Reminder WhatsApp Templates
A doctor appointment reminder is a message that tells a patient when and where their consultation is, who they are seeing, and how to confirm or reschedule it — without ever mentioning why they are coming in. WhatsApp beats an SMS or a reception call here because the patient can reschedule with a single tap instead of ringing a busy front desk, and because the message stays in the thread where they will look for it. Send one three days out, one the evening before, and one on the morning of the appointment.
6 templatesHealth Checkup Reminder WhatsApp Templates
A health checkup reminder is a message inviting a patient to book a preventive check — an annual full-body panel, an age-based screening, or a follow-up on a package they bought before. Unlike an appointment reminder, this one is promotional: nobody has booked anything yet, so it needs marketing opt-in, an opt-out line, and Meta approval as a Marketing template. WhatsApp suits it because the patient can book from the message itself rather than remembering to call during working hours.
5 templatesPrescription Refill Reminder WhatsApp Templates
A prescription refill reminder tells a patient that their medicine is about to run out and gives them a one-tap way to reorder it. It is the single most useful message a pharmacy can automate, because a refill missed for three days is usually just a forgotten errand rather than a decision — and WhatsApp catches it in a way an SMS the patient never opens does not. Send it about five days before the course runs out, so the reorder arrives before the last strip does.
5 templatesHospital Bill Payment WhatsApp Templates
A hospital bill payment message tells a patient what is due, against which bill, and gives them a UPI link so they can clear it from the chat instead of queueing at a billing counter. It is a Utility message about a bill the patient already owes, and it must never restate what the treatment was — the invoice reference is enough. Send the bill on discharge, a reminder a few days before the due date, and a receipt the moment payment lands.
5 templatesLab Report Ready WhatsApp Templates
A lab report ready message tells a patient their diagnostic report is available and gives them a secure link to open it — and it never, under any circumstances, contains the result. This is the one template in healthcare where getting it wrong causes real harm: a result in the message body appears in a lock-screen preview, which means a family member can learn a diagnosis before the patient does. WhatsApp is still the right channel, precisely because a secure link works far better here than an email attachment nobody opens.
5 templatesPost-Visit Follow-Up WhatsApp Templates
A post-visit follow-up is a message sent after a consultation to check that the patient is doing alright, to remind them of a review appointment, and to collect feedback — all without discussing their condition in the thread. WhatsApp is the natural channel because the patient can reply in a sentence, at their own pace, in a way they never would to an automated feedback call. Send the check-in a day or two after the visit, and the review reminder as the review date approaches.
5 templatesNew Patient Welcome WhatsApp Templates
A new patient welcome message is the first thing a clinic sends after a patient registers: who you are, where you are, when you are open, how to book, and — most importantly — what this WhatsApp number is and is not for. Sent well, it prevents a year of confusion, because a patient who knows the chat is not an emergency line will not use it as one. Send it within minutes of registration, while the clinic is still fresh in their mind.
5 templatesPre-Appointment Instructions WhatsApp Templates
Pre-appointment instructions tell a patient what to do before they arrive — fast for eight hours, bring these documents, get here fifteen minutes early, take this medicine or skip it. They are the difference between a completed appointment and a wasted one, because a patient who ate breakfast before a fasting test has to be sent home. WhatsApp is the right place for them: the patient can reread the message in the auto instead of half-remembering what reception said on the phone.
5 templates
Travel & Hospitality
Booking confirmations, flight and PNR updates, hotel check-in details, and itinerary messages for airlines, hotels, and travel agents.
Hotel Booking Confirmation WhatsApp Templates
A hotel booking confirmation is the message that tells a guest their room is held — with the booking reference, the dates, the room type, the number of guests, and the property's phone number. WhatsApp beats email for this because a confirmation buried in an inbox is useless at a reception desk at 11 pm with no data pack; a WhatsApp thread is right there, offline, in the chat the guest already has open. Send it within seconds of the booking, and send it again the day before arrival.
6 templatesFlight Status Update WhatsApp Templates
A flight status update is a message telling a passenger what is actually happening with their flight — on time, delayed, gate changed, or cancelled — with the new information stated first. WhatsApp is the right channel because a passenger in transit is on roaming data and will not open an email, but a WhatsApp notification lands on the lock screen and stays readable offline. The rule that decides whether this message works: lead with the new time or the new gate. Never bury it under an apology.
6 templatesHotel Check-In Reminder WhatsApp Templates
A hotel check-in reminder is the message sent the day before arrival with the check-in time, the address, what ID to carry, and anything still outstanding. It exists because most problems at a front desk were entirely preventable the previous evening — a wrong date, a missing ID, an unpaid balance, an arrival at 2 am that nobody told the night manager about. WhatsApp is where a guest already in transit will actually read it, and where they can reply in one line.
6 templatesTravel Itinerary WhatsApp Templates
A travel itinerary message is the whole trip in one chat — flights, PNRs, hotels, transfers, and day-by-day plans — delivered where the traveller can reach it without data. This is the single strongest case for WhatsApp over email in travel: a traveller standing at an immigration counter in another country, phone on airplane mode, can still scroll back to the message. Send the full itinerary on booking, then a short day-before message for each day that has something in it.
5 templatesHoliday Package Offer WhatsApp Templates
A holiday package offer is a promotional message presenting a trip — the destination, the nights, what is included, and the real price — to customers who opted in to hear from you. It is the one message in travel that is unambiguously Marketing, and it is also where most travel agencies lose trust, by inventing countdowns and "only 2 seats left" lines that are not true. Sell on the actual offer: what is included, what is not, and what it genuinely costs.
6 templatesBooking Payment Confirmation WhatsApp Templates
A booking payment confirmation tells a traveller that their money has landed — the amount, the reference, and what is now confirmed because of it. It is the message that stops the anxious "has my payment gone through, is my room actually held?" call, and in travel that anxiety is acute because the amounts are large and the trip is months away. Send it the second the payment settles, with the booking reference, and pair every outstanding balance with a UPI link so it can be cleared in one tap.
6 templatesAirport Transfer Update WhatsApp Templates
An airport transfer update tells a traveller who is picking them up, in which car, and where to stand — with the driver's name, the vehicle number, and a phone number. It is a small message that carries an outsized amount of stress: a traveller in an unfamiliar arrivals hall, phone nearly dead, scanning a wall of name-boards. WhatsApp is where they can find it in one scroll, offline. Send it the moment the driver is assigned, and again when the driver is at the pickup point.
6 templatesPost-Stay Feedback WhatsApp Templates
A post-stay feedback message asks a departing guest one question about their stay, in the chat they already have open, where replying costs a single tap. Ask one question, not a survey: a WhatsApp rating request gets a reply from a large share of guests, and a ten-question form gets a reply from almost none. The rule that matters most is what you do with the answer — a happy guest gets invited to review publicly, and an unhappy one gets a private conversation with a human before they ever reach a review site.
5 templates
Real Estate
Site-visit bookings, new-listing alerts, open-house invitations, and possession updates for builders, brokers, and property portals.
Site Visit Booking WhatsApp Templates
A site-visit booking message is the confirmation you send once a buyer has agreed to come and see a property — carrying the project, the date, the time slot, the agent who will meet them, and a maps pin to the actual gate. WhatsApp beats a phone call here for a blunt reason: property buyers screen unknown numbers, because the moment they enquire anywhere their phone starts ringing all day. They do, however, read WhatsApp. Send the confirmation the moment the slot is agreed, and the visit stops being a promise nobody wrote down.
6 templatesSite Visit Reminder WhatsApp Templates
A site-visit reminder is the message that gets a booked buyer to actually turn up — sent the evening before and again on the morning of the visit, with the time, the agent, and a maps pin. No-shows are the real operational problem of Indian real estate sales: most people who miss a site visit did not change their mind, they simply forgot, or they could not find the gate. WhatsApp fixes both, because the pin is tappable and the message is still sitting in their thread on Sunday morning. The flow that works is booking, then a day-before reminder, then a location pin on the day.
5 templatesNew Property Listing WhatsApp Templates
A new-property-listing message tells a buyer on your list that something has come to market that matches what they were looking for — the configuration, the carpet area, the locality, the price, and the RERA number. It works on WhatsApp because a listing is only useful while it is fresh, and a buyer who has told you their budget will open a message about their budget. These are advertisements: they need marketing opt-in, they carry the Marketing rate, and under Indian law they must state the project RERA registration number.
6 templatesOpen House Invitation WhatsApp Templates
An open-house invitation invites buyers to view a property during a fixed window, without a one-to-one appointment — the date, the time window, the address, a pin, and what they will actually get to see. WhatsApp suits it better than a call because an invitation is something people want to check again on Saturday morning, and a call at 7 pm from an unknown number is something they decline. These are promotional messages: they need marketing opt-in, they bill at the Marketing rate, and as advertisements for a registered project they must carry the RERA number.
6 templatesPossession Update WhatsApp Templates
A possession update tells a buyer where their under-construction home actually stands — the milestone reached, the revised or confirmed possession date, the dues payable, and when they get the keys. It is the message builders send least and buyers want most, because a family who has been paying EMIs on a flat they cannot live in is anxious by default and will believe silence means bad news. WhatsApp is right for it precisely because it is a running thread: the buyer can scroll back and see that you told them the truth each time.
6 templatesProperty Enquiry Follow-Up WhatsApp Templates
A property enquiry follow-up is what you send after someone has asked about a property — the details they wanted, the answer to the question they actually had, and one clear next step. It is the highest-leverage message in real estate and the one most often botched, because the industry's reflex is to phone, and a buyer who has enquired on three portals has stopped answering their phone entirely. They will read WhatsApp. Send the details within minutes of the enquiry, follow up after the visit, and then stop when they ask you to.
6 templates
Automobile & Dealerships
Test-drive bookings, service-due reminders, showroom follow-ups, and launch announcements for car and two-wheeler dealerships.
Test Drive Booking WhatsApp Templates
A test-drive booking message confirms that a customer has a car booked to drive — the model, the date, the time, and where to turn up. WhatsApp beats a phone call here for a simple reason: car buyers do not answer calls from dealership numbers, but they do read WhatsApp, and they will happily pick a slot in a chat they can come back to later. Send the confirmation the moment the slot is booked, and put the showroom address in the message so nobody has to ring back for directions.
6 templatesTest Drive Reminder WhatsApp Templates
A test-drive reminder is the message you send before a booked drive so the customer actually turns up — with the model, the time, the address, and what to carry. Dealership test-drive no-show rates are brutal, and a reminder is the cheapest fix available to a showroom: one Utility message against an idle demo car, a blocked advisor, and a buyer who quietly drifts to the dealer down the road. Send one the evening before and one on the morning itself.
5 templatesCar Service Due Reminder WhatsApp Templates
A car service due reminder tells an owner that their vehicle is due for a service, keyed off both the calendar and the odometer — because that is how service intervals actually work, and a reminder that mentions only months is simply wrong for anyone who drives a lot. WhatsApp suits this far better than a call from the service centre, which most owners decline on sight: the message sits in the chat until they have a free minute to book. Send at one month out, at one week, and once after the date passes.
6 templatesService Completion Update WhatsApp Templates
A service completion update keeps the owner informed while their car is on the ramp — work started, extra work found, ready for pickup, bill payable. The most valuable message in this entire vertical lives here: the estimate-approval message, "we found X, it will cost ₹Y, reply YES to approve". It is what prevents the bill-shock argument at the counter, it is what turns a service centre into one people trust, and almost no dealership in India has templatised it. Send it before the spanner touches the part, never after.
6 templatesShowroom Follow-Up WhatsApp Templates
A showroom follow-up is the message you send after someone walks into your showroom, enquires online, or takes a test drive — answering what they actually asked, not restarting the pitch. Buyers duck dealership phone calls precisely because they expect a sales script; the same person will read a WhatsApp message that quietly contains the on-road price they came in for. Send the first within a few hours of the visit, while they still remember which dealership you are.
5 templatesNew Model Launch WhatsApp Templates
A new model launch message announces a car arriving at your showroom — the model, the launch date, the starting price, and a way to book a first look or a test drive. This one is unambiguously promotional, which makes it a Marketing template: it needs marketing opt-in, an opt-out line, and it costs the Marketing rate. It also needs restraint. A launch is genuinely exciting news to the right list, and pure noise to everyone else, so send it to people who have shown interest in that segment rather than to every number you hold.
5 templatesVehicle Delivery Update WhatsApp Templates
A vehicle delivery update walks a buyer through the wait between booking and keys — allotment, VIN, registration paperwork, and the delivery appointment itself. This is the emotional peak of the whole purchase and, handled badly, its emotional low: a buyer who has paid lakhs and hears nothing for six weeks will chase you daily, and remember the silence long after they forget the discount. Message on every real milestone, and say plainly when there is nothing new.
6 templates
Education & Coaching
Admission announcements, fee reminders, class reschedules, attendance alerts, and result notifications for schools, colleges, and coaching institutes.
Admission Announcement WhatsApp Templates
An admission announcement is a message telling parents and prospective students that applications are open — for which class or course, from when, and how to apply. WhatsApp beats a newspaper insert, a hoarding, or a printed circular because a parent actually reads it, and can tap through to the application form in the same minute rather than "remembering to call the office tomorrow". Send when the admission window genuinely opens, and again shortly before it closes.
6 templatesFee Payment Reminder WhatsApp Templates
A fee payment reminder is a message to a parent telling them a school, college, or coaching fee is due — with the amount, the date, and a UPI link so they can clear it from the chat in one tap. It works far better than a note in the school diary, because a diary is read by a child and a WhatsApp message is read by a parent, and the parent is the one who pays. Send it a few days before the due date, and once after — never in a way that reaches, embarrasses, or punishes the child.
6 templatesClass Reschedule WhatsApp Templates
A class reschedule message tells parents and students that a class has moved, been cancelled, or shifted online — with the new date, the new time, and the join link if it is online. It is the message a printed circular is worst at, because a circular reaches the parent in a school bag hours after the child was already standing at a locked classroom door. WhatsApp reaches them in seconds, which is the only timeframe that helps. Send the moment the change is decided, not the night before.
6 templatesCourse Enrollment Confirmation WhatsApp Templates
A course enrollment confirmation is the message that tells a family the seat is theirs — which batch, which teacher, when it starts, and what is still outstanding. It is the single most-reread message a coaching institute sends, because a parent who has just paid a large fee wants something in writing they can find again. WhatsApp is where they will look for it, not in an email they never opened. Send it within minutes of the payment clearing, and follow with the joining details before day one.
6 templatesAttendance Alert WhatsApp Templates
An attendance alert tells a parent that their child was not in class today, or that their attendance has slipped over a period. Its purpose is safety and care, not enforcement: a parent who believes their child left for school has an urgent right to know that the child never arrived, and WhatsApp is the only channel fast enough to matter. Send the same day, always to the parent, and always opening with concern — "is everything alright?" is the correct first sentence, not "your child is bunking".
6 templatesExam Result Announcement WhatsApp Templates
An exam result announcement tells a parent that their child's result is ready and gives them a private, secure way to see it. The rule that governs every template on this page is simple: results go to one parent, in one thread, behind a {{marks_link}} — never to a group, never as a leaderboard, and never alongside another child's marks. WhatsApp is the right channel precisely because it is private, unlike a noticeboard the whole school walks past. Send as soon as results are finalised, and always offer a conversation with the teacher.
6 templatesDemo Class Invitation WhatsApp Templates
A demo class invitation offers a prospective student a free trial session — one real class, with a real teacher, before any fee is paid. It is the single highest-converting message a coaching institute sends, because a parent decides on the teacher, not on the brochure, and a demo is the only thing that shows them the teacher. WhatsApp beats a call because a parent can pick a slot without talking to anyone. Send when a genuine batch is starting, and never chase a family that has said no.
5 templatesApplication Drop-Off Recovery WhatsApp Templates
An application drop-off recovery message goes to a parent who started an admission application and never finished it — bringing them back to the exact form, with whatever is missing named plainly. It is the education sector's abandoned cart, and it is worth far more, because an unfinished application is not an unsold item; it is a child who nearly joined your school. WhatsApp works where email does not, because the form was probably abandoned over one missing document and a single reply can unblock it. Send within a day, and stop the moment the family says no.
5 templates
Events & Webinars
Invitations, registration confirmations, join-link reminders, and post-event feedback for webinars, conferences, and offline events.
Webinar Invitation WhatsApp Templates
A webinar invitation is a message asking someone to register for a live online session — naming the topic, the speaker, the date, and the one thing they will walk away knowing. WhatsApp beats email here for a blunt reason: an emailed webinar invite lands in Promotions and is read by almost nobody, while a WhatsApp invite is read within minutes and registers in two taps. Send it 7–10 days out, then once more 2 days before you close registration.
5 templatesWebinar Registration Confirmation WhatsApp Templates
A webinar registration confirmation is the message you send the instant someone signs up, confirming their seat and — critically — giving them the join link and a calendar entry right there in the chat. It is the first rung of the reminder ladder, and it is the message that quietly decides whether the join link is findable at 4:59pm on the day. Send it within seconds of the form submit, automatically, and never make the registrant go back to their email for the link.
5 templatesWebinar Reminder WhatsApp Templates
A webinar reminder is a message sent to someone who has already registered, telling them the session is coming up and giving them the join link so they can be in the room in one tap. Show-up rate — not registrations — is the entire game, and email reminders lose it: they land in Promotions and go unread precisely when they matter most. The ladder that works is four rungs — on registration, 1 day before, 1 hour before, and 10 minutes before — and the 10-minute message is the one most teams never send.
6 templatesWebinar Replay WhatsApp Templates
A webinar replay message sends the recording to the people who registered — and it should go to two audiences with two different messages: those who attended, and those who did not. The no-show version is the one that gets wasted. Someone who registered and then missed it has already told you they are interested, and a recording link that lands the same day is a genuine second bite. Send both within 24 hours, while the topic is still live in their head.
5 templatesEvent Invitation WhatsApp Templates
An event invitation asks someone to attend an offline event — a launch, a meetup, a conference, an exhibition — with the venue, the date, and a way to register or buy a ticket in the same message. For a physical event WhatsApp does something email cannot: the invite, the ticket, the venue address, and the payment all live in one thread the guest can pull up at the door. Send it 2–3 weeks out for anything people must travel to.
6 templatesEvent Reminder WhatsApp Templates
An event reminder tells a confirmed guest that the event is coming up, and gives them the practical things they will actually need on the day: the address, the map link, the ticket ID, and who to find at the door. Offline events fail on logistics, not enthusiasm — people do not skip because they lost interest, they skip because parking looked hard or they could not find the entrance. Send one the day before and one on the morning of, and put everything in the message.
5 templatesEvent Postponed WhatsApp Templates
An event postponement notice tells registered guests that the date has changed — and it is a trust moment, not an admin task. The rules are simple and almost universally broken: lead with the new date, apologise plainly without excuses, say what happens to their existing ticket automatically, and give them a way out. Send it the moment the decision is made. A guest who finds out from someone else, or who turns up at the venue, is a guest you have lost for good.
5 templatesPost-Event Feedback WhatsApp Templates
A post-event feedback message asks an attendee what they thought — and the version that works asks exactly ONE question, answerable with a single tap, not a seven-field survey nobody opens. WhatsApp is the right channel because the reply is one character and it lands with you privately, which means a disappointed attendee tells you rather than the internet. Send it within a few hours, while the event is still fresh, and route anything below a 4 straight to a human.
5 templates
Put these templates to work
Templates are step one — sending them at scale, with approval handled and replies landing in a shared inbox, is what WatEase does. And when promotional templates become full campaigns — segmented sends, click-to-WhatsApp ads, automation journeys — the WhatsApp marketing platform guide shows how the whole funnel fits together.