Customer Feedback Request WhatsApp Templates
A feedback request asks the customer to rate their purchase or experience, right inside WhatsApp where replying takes one tap. Feedback requests on WhatsApp see 30–40% response rates versus low single digits for email surveys — and an unhappy reply lands with you privately instead of as a public one-star review.
Copy-ready templates
Replace the {{placeholders}} with your platform’s variables before submitting to Meta for approval.
1. Post-delivery rating (1–5)
Hi {{name}}, your order {{order_id}} was delivered recently — how did we do? 🙂 Just reply with a number: 5️⃣ Loved it 4️⃣ Good 3️⃣ Okay 2️⃣ Not great 1️⃣ Had a problem Your reply goes straight to the owner. Thank you!
Best for: 24–48 hours after delivery; the simplest, highest-response format.
2. Review request with link
Hi {{name}}, glad you liked your {{item_name}}! 💛 Would you take 30 seconds to leave us a review? It genuinely helps a small business like ours grow: {{review_link}} As a thank-you, here is ₹{{discount}} off your next order: code {{code}}.
Best for: Customers who rated 4–5; routes happy customers to Google/marketplace reviews.
3. Problem recovery follow-up
Hi {{name}}, we saw your rating for order {{order_id}} and we are sorry we let you down. 🙏 Tell us what went wrong — reply here and {{owner_name}} will personally sort it out within 24 hours. Replacement, refund, or a fix: whatever makes it right.
Best for: Automatic follow-up to ratings of 1–3; turns detractors into loyalists.
4. Service feedback (appointments)
Hi {{name}}, thank you for visiting {{business_name}} today! How was your {{service_name}} experience? Reply: 👍 Great 😐 Okay 👎 Not good One tap is all it takes — and we read every single reply.
Best for: Salons, clinics, and service businesses, same evening as the visit.
5. Feedback thank-you + coupon
Thank you for the feedback, {{name}}! 🙏 It means a lot to a small business like {{store_name}}. Here is ₹{{discount}} off your next order as a thank-you: code {{code}}, valid till {{expiry_date}}. Shop: {{shop_link}}
Best for: Closing the feedback loop and seeding the next purchase.
Frequently asked questions
When is the best time to ask for feedback on WhatsApp?
For products, 24–48 hours after delivery — long enough to try the product, short enough that the experience is fresh. For services, the same evening as the appointment. Avoid asking the instant the courier marks delivery; the parcel may still be with a neighbour or security guard.
Can I offer a discount in exchange for a review?
Offer the discount as a thank-you for feedback to you, not as payment for a public review — Google and most marketplaces prohibit incentivised reviews. The clean pattern: collect the rating on WhatsApp, then invite only your 4–5 raters to leave a public review with no strings attached, and thank everyone with a coupon regardless of score.
Related template sets
- Delivery Update WhatsApp TemplatesDelivery update messages tell the customer where their order is — shipped, out for delivery, delivered, or delayed — with a live tracking link in the chat. Proactive WhatsApp tracking updates cut "where is my order?" tickets by half or more, and the out-for-delivery message alone meaningfully reduces failed delivery attempts.
- Repeat Order Reminder WhatsApp TemplatesA repeat-order reminder nudges customers to reorder a consumable product just before it runs out, or win back customers who have gone quiet. Acquiring a new customer costs 5–7x more than reactivating an old one, and a well-timed "time to restock?" message on WhatsApp converts at 10–20% because it arrives exactly when the need resurfaces.
- Order Confirmation WhatsApp TemplatesAn order confirmation message tells the customer their order is received, what they bought, what they paid, and what happens next — sent within seconds of checkout. On WhatsApp these messages see 95%+ open rates and cut "did my order go through?" support queries dramatically. Use a Utility-category template so it costs a fraction of a marketing message.
- Salon & Spa WhatsApp TemplatesSalon and spa WhatsApp templates handle the appointment lifecycle end to end: booking confirmations, day-before reminders, post-service feedback, rebooking nudges, and birthday offers. No-shows are the biggest profit leak in the salon business, and a simple WhatsApp reminder with a one-tap reschedule option cuts them by 30–40%.
Go deeper
Browse the full library
24 template sets across commerce, Indian festivals, and industries — all free, all written for Meta approval.
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